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More and more stars are choosing to enter the cosmetics business and create their own line of products. From make-up to skin and hair care, here are the best beauty brands created by famous people not to be missed!
Beauty brand of famous people
Among the various cosmetic lines we find actresses, singers, models and influencers. Their products are not only trendy but also effective. What do the different brands have in common? Natural ingredients and attention to the environment.
Juice Beauty by Gwyneth Paltrow
One of the forerunners of skincare and make up was the actress Gwyneth Paltrow. For years, vegan and environmentally conscious, Paltrow has created Juice Beauty, a line for skin care and make-up.
Over the years she has become a real beauty guru, also thanks to her Goop blog. All products are prepared with the use of natural ingredients and organic formulas. Strictly not tested on animals, vegan, gluten-free, silicone-free, talc-free and paraben-free. In Italy they can be purchased exclusively on Beautyhaolic’s Shop.
Honest Beauty by Jessica Alba
Make up, skincare and haircare, Honest Beauty is on sale exclusively for Italy by Douglas. Even the line of Jessica Alba is characterized by the same leitmotiv: eco-friendly packaging and clean and effective formulas. The company started producing cosmetics and creams suitable for children too, becoming a reference point in the organic world.
Rare Beauty by Selena Gomez
Created by Selena Gomez, Rare Beauty was launched by Sephora in several countries, including Italy. It is a range of make-up products which celebrates “the uniqueness of every woman”, as stated by Selena herself on Instagram. The goal is precisely to challenge the unrealistic standards of perfection imposed today in the world of beauty. Characterized by light formulas with a natural effect, the make-up references are sophisticated, all to be discovered.
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KKW Beauty
The omnipresent could not be missing from the list Kim Kardashian. Since in 2015 he bought the license of Biotulin her natural make-up and limited editions are always in high demand. Unfortunately today the line is in liquidation because it will be subject to a rebranding (perhaps linked to the fact that the star, after the divorce from Kayne West, has changed her name).
Kylie Cosmetics
Like the older sister, Kylie Jenner she was one of the first celebrities to launch a beauty line. Her make-up products have a rather affordable price and a glamorous style. The line has recently been on sale in Douglas Italia perfumeries, where Kylie Skin, the range dedicated to skin care, has been available for some time.
Florence by Mills
The line was designed by the actress of the Stranger Things series, Millie Bobbie Brown. Wisteria-colored packaging, designed by a young woman for young women, but not only. Body, face and make-up products for a minimalist mood with an eye to the ingredients and the environment.
Haus Laboratories by Lady Gaga
In 2019 Lady Gaga opened a boutique in Las Vegas and, at the same time, launched her beauty brand, Haus Laboratories. The line perfectly reflects the singer’s eccentricity, with intense and characterful tricks. In Italy it can be found for exclusive sale on Amazon.
Fenty by Rihanna
Even the pop star Rihanna, after having collaborated several times with MAC Cosmetics, she has signed her own make up collection Fenty Beauty, which in Italy is available at Sephora stores. The focus of this line is on totalizing and illuminating products: a great variety of cosmetics, glamor and a wide range of colors to choose from.
J.Lo Beauty
A long project that of Jennifer Lopez which has finally materialized. The range was curated down to the smallest detail by J.Lo himself who, still splendid at 50, wanted to create effective products for all ages and for all skin types. He has already made a breakthrough in the United States, in Italy we will have to wait a little longer.
Kora Organics by Miranda Kerr
Not finding on the market products suitable for her skin even the Australian supermodel Miranda Kerr launched its own cosmetic line. Always attentive to nutrition, health and well-being, Kora Organics reflects this lifestyle. Cruelty free, with natural ingredients from organic certification, the products of this brand nourish, revitalize and detoxify the skin. On sale exclusively in Italy in Douglas perfumeries.
MDNA
Undisputed pop star from the 80s onwards, Madonna she has also become an icon in the skincare world with her brand MDNA. The line offers various creams and treatments for the face. Leaving from Japan, she made herself known with a mask based on volcanic ash from Montecatini (Tuscany).
Goovi
In Italy she approached the beauty world Michelle Hunziker with the new brand Goovi. The name is short for Good Vibes, meaning “positive vibes”. The products include natural cosmetics such as shampoos, conditioners, body creams and food supplements. Very launched in this new adventure, it has expanded the line to include also make-up products.
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